Video Marketing

If you are not using video across your business yet, NOW is the time.

Video in your marketing and on your web site works, otherwise you are missing out against all your competitors that do?

Video can easily be incorporated into your web site, shown on a mobile or tablet, or embedded in an email.

Video is proven to have potential buyers stay longer on your site and convert more.

Video is a fantastic medium for:

  • Sales Funnels
  • Product demonstrations
  • Client or prospect education
  • Business Positioning
  • Training
  • Case Studies and many other uses.

It’s also very distributable, meaning you can get your business to show up in a lot more places to widen your market reach.

From slide videos, to transitional videos, to videos with specifically shot scenes, interviews, case studies to HD TV Hollywood level quality productions with crystal clear photography and sound to much more.

At LeadExplosion we have lots of very effective ways to gain you more business and all at a very effective ROI through video marketing.

Watch our basic video on our landing page, repeated below – and if you think such a video, created specifically around your business or need, is something you would like to know more about, call us on 01635 917373 or email info@leadexplosion.co.uk now.

Or visit www.directonlineresponse.com our video marketing site.

So, how can Lead Explosion Video help your estate agency, letting agency, commercial practice, development, accountancy, plumbing, trades, or property business benefit from Video:

Your Sales Pitch: Online is now the way many potential buyers of your services or properties will find you. Use video to Wow them. Get us to help you create and sell your business with an online video with a carefully crafted “elevator pitch”. A video like that will then be selling what you do, day in day out 24/7/365. And if it needs updating that is easy to do too. All through a Video or Video Sales Letter. It also means you gain greater consistency with your message delivery.

Your USP’s or Key Differentiators: You can show case your approach to your business, why you are different and demonstrate some of your USP’s.

Use it for on the fly testimonials:

Having other people sell for you is a great way to get “social proof” that you are as you say you are.

There are many different ways to create Testimonials and we help you get those from clients directly – on video – and from a users mobile.

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Services: Use video to show case your firms services. Whether selling those services, or educating your client on how to buy them or training your client how to use them video is a great way to go.

Establishing Market Authority: If you follow J Abraham, the great marketer that he is, you will know about the strategy of “Pre eminence”. Used the right way video will help establish your business as THE market authority in your market. Video can re-position, or reinforce your business in your prospects minds. Just ask us about our Video PreEminence Strategy.

Inform and FAQ’s: Video is a great tool for making greater use of your and your staffs time. You probably answer the same types of question for many people. Putting it down on video enables you to tighten up the pitch. And repeat it with virtually no resource tied up in doing so. Once done it can also be distributed in different ways to access as many targeted people as possible. You can enhance its power with “offline materials too. There are endless ways you can use it to boost your business.

You & Your People: You know “people buy from people” so why not help users of your business get to know them by having videos created about them. It helps buyers and sellers engage with your business and qualifies them in and out of your sales funnel – all whilst you get on with running your business. It helps people self select. Which means, with less effort on your part, you get more of the type of customer YOU want. And less of those you don’t!

The Company Tour: Why not create a Video Tour of Your Own Business? Show case your office/s, branches/s, your systems, your training – your difference!

Entertain, Inform Educate: All three of these can happen through video. Creating entertaining, informing and educational material; from information aimed at the first time buyer to a seasoned investor, puts your business on a different plane to your competitors.

Doing it with video means you get a solid, consistent, worked out message so everyone in touch with your business gets the same messages, the same consistency and feel about your business, what you do and how you do it. You cannot always control the vagaries of the market, or what buyers do, but you can control the perception and esteem your business is held in. It will also help with the reputation management of your business too.

Events. Markets. News: Videos on events, the market and local or national news are all things you can create relevant and topical video about. It also a very good “streaming” medium and can be “fed” to blogs, news sources and many other channels, to get your business noticed. Think about a Video Blog, a News Feed, even help your local area with a Community video.

Area Videos. Social marketing through things like community video is one thing but why not go a stage further? For out of town buyers why not produce an area video to show case your town, location and villages facilities? Doing so will help you attract buyers and draw them from other competing areas/parts of town. There are ways it can be used to attract new business as well as strengthen links with other local businesses. If you wish to discover how just call us.

Just browse the site for more information.

And because you will want to know more and explore how Video can be put to work for your business just call our sales team on 01635 917373 or send an email to info@leadexplosion.co.uk

We do simple ones like the one below or we can provide full blown HD TV Hollywood quality interviews, with professional presenters, case studies, testimonials, educational, training, sales videos, interviewers, share holder reports and much more. Click here for a property market example.

From selling houses, to businesses, to software, to educating and training and promotion, we have applied it to many things. Just call or email us to discover more. 01635 917373 or info@leadexplosion.co.uk